Minimal makeup is changing everyday beauty standards. Explore how the natural beauty look fits today's makeup habits and evolving trends.
SWAN Beauty Launches AI-Powered Smart Mirror, Bringing Personalized Skincare To Your Vanity
The device combines skin analysis, AR makeup tutorials and e-commerce in one sleek package, aiming to streamline your beauty routine.
The most talked-about skincare products right now—and why they work
Skincare trends come and go, but certain products rise to the top because they consistently deliver visible results, smart formulations, and broad appeal. While social platforms may accelerate ...
This Is the Nighttime Skincare Routine Your Skin Is Begging For, According to Derms
Parvaneh Rafaeloff, MD is a physician for Le Jolie Medi Spa.
I’m letting you in on the non-negotiable anti-aging skincare Martha Stewart, 84, won’t leave the house without
Martha Stewart's daily beauty routine includes the Alastin HydraTint Pro Mineral Sunscreen, $79, which she applies "every single morning." ...
We tried Martha Stewart’s Elm Biosciences skincare — including her ‘luxurious’ new night cream
So we were immediately intrigued when she launched her own skincare line, Elm Biosciences, in late 2025 with two products: A30 Elemental Serum and the Inner Dose Daily Skin Supplement. Both were ...
This underrated skin care product will make your moisturizer so much more effective
Using these formulas can also clear any debris that may be preventing your skin care products from properly absorbing, meaning that products like moisturizers and serum can penetrate even more ...
The Skin-Care Routine Jennifer Aniston, 56, Swears By—From Serums to In-Office Treatments
How does Jennifer Aniston maintain her glowing complexion? Explore how the actress keeps her skin luminous and youthful with these simple but effective at-home products and in-office treatments.
Atlanta dermatologist speaks on TikTok’s slimiest skincare trend
It's slimy, smelly and all over social media. An Atlanta dermatologist breaks down the viral snail mucin skincare trend — and whether it's really worth the hype.