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Posted on August 5, 2025

Martha Stewart Is (Finally!) Launching a Skincare Brand for ‘Living Well And Aging Well’

In a nutshell, Elm Biosciences offers “intentional skincare for living well and aging well,” as Stewart wrote on social media.

Posted on August 4, 2025

Martha Stewart launches her own skincare line at 84: ‘I have used it religiously for quite a while’

Martha Stewart is coming for your beauty cabinet. Just one day after her 84th birthday, the multihyphenate announced she’s making her first foray into the skincare world with the launch of her very own line, Elm Biosciences.

Posted on August 4, 2025

Exosomes Are Skincare’s Buzziest New Ingredient—Here’s Everything You Need to Know About Them

Step aside, snail mucin and peptides—a buzzy new beauty ingredient has entered the skincare scene. Exosomes, which were once confined ...

Posted on August 4, 2025

Skincare Myths vs. Truths: 7 Tips That Make A Real Difference

By focusing on evidence-based practices, you can simplify your routine and achieve lasting results. Here are seven skincare tips, separating common myths from scientific truths. Read on to know more.

Posted on August 4, 2025

Skincare entrepreneur pivots to launch esthetics school with a focus on business skills

The Hayes Institute of Esthetics & Entrepreneurship combines hands-on skincare education with aspects of entrepreneurship. The school — billed as the first school of its kind in Michigan — is owned ...

Posted on August 4, 2025

Why you should try “collagen banking” – the skincare technique promising more radiant skin

Though it might be the current fascination of social media, experts agree that this buzzy term is a fast-track to better skin health ...

Posted on August 4, 2025

Can ‘skin fasting’ fix a broken skin barrier? I gave up skincare for 24 hours to find out

As a practice, skin fasting essentially involves stripping back skincare in order to let the skin 'do its thing' and fix itself naturally. Motivations could include a damaged skin barrier, whereby the ...

Posted on August 4, 2025

Tamannaah Bhatia swears by ‘saliva’ to fix her pimples: Here’s why she trusts this unusual hack and her full skincare routine

Tamannaah Bhatia, a popular actress, reveals her skincare secrets. She emphasizes that celebrities also get pimples. Her surprising pimple hack involves using saliva. Tamannaah highlights the ...

Posted on August 4, 2025

Sephora’s $9 Skincare Item Is a Dead Ringer for a High-End Product Over 13x the Price

Enter the affordable skincare line The Ordinary. The Ordinary is selling their own lactic acid serum that rivals the Sunday Riley version, only The Ordinary's variety is just $9.20 for 1 ounce. This ...

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