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Posted on September 17, 2025

Martha Stewart’s Elm Biosciences skincare line is finally available to shop

Martha Stewart is adding skincare founder to her already-packed resumé. The domestic doyenne launched her first beauty brand, Elm Biosciences, on Wednesday with a two-product system: the Inner Dose ...

Posted on September 17, 2025

Why Black Women Should Rethink Glycolic Acid in Skincare

Glycolic acid has been touted as a great part of healthy skincare. However, the experts want you to know that it might not be the best for Black skin.

Posted on September 17, 2025

Forget Farm-to-Table—Martha Stewart’s New Skincare Serum Goes Lab-to-Skin

Elm launched the Inner Dose Daily Skin Supplement to complement the serum. It’s meant to work from the inside out, tackling inflammation, oxidative stress, and hormonal shifts. The oral supplement ...

Posted on September 17, 2025

We’re Shocked This Limited-Edition Squishmallows & K-Beauty Skincare Advent Calendar Is Still in Stock

The limited-edition, seven-day countdown houses adorably packaged TONYMOLY K-beauty skincare essentials, along with a couple of Squishmallows accessories—and all for just $25 ($32 value). Here’s a ...

Posted on September 17, 2025

Teen skincare brand launches a jellyfish sting serum – but the reason behind it might surprise you

As TikTok skincare trends continue to become more convoluted, wild and weird with everything from snail mucin to ‘morning sheds’ showing up in teens’ routines, new skincare brand [coat]s is fighting ...

Posted on September 17, 2025

These 4 Skincare Ingredients Are A Scam, According To Research

This serum is formulated with vitamin C as well as salicylic acid, which means it'll help your skin fend off acne as well as damage from the sun's ultraviolet rays. The texture is pretty thick but ...

Posted on September 16, 2025

NBA Forward Kyle Kuzma Invests in Men’s Skincare Brand Margin

NBA veteran Kyle Kuzma is expanding his entrepreneurial portfolio by joining the men’s self-care brand Margin as an investor and adviser.

Posted on September 16, 2025

Inside The INKEY List’s Bold New Chapter: Ulta, AI, And A “NO BS” Skincare Revolution

The INKEY List is doubling down on innovation, accessibility, and authenticity as it enters Ulta and kicks off a new era of “NO BS” skincare.

Posted on September 16, 2025

Plant-based anti-ageing cream is the future of natural skincare, says new study

A natural anti-ageing cream containing pterostilbene improved skin firmness, wrinkles, and pore size in just 28 days. Supported by both science and user satisfaction, it shows strong promise as a ...

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